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Media centre
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Century of Saving Report 2007As part of NS&I's continuing research of savings behaviour in the UK, the Future Foundation has been commissioned to undertake a study covering a century of saving – 1957, 2007 and 2057. This study combines historical depth - illustrating the impact of the huge social and economic changes of the past half-century upon savings behaviour, and long-term futurology – illustrating that changes we will see over the next fifty years are likely to be equally profound. This report illustrates how useful the long-term perspective can be – it shows not only that the way we save is changing, but also that saving itself is a dynamic social phenomenon - the very purpose and meaning of saving is changing profoundly too. By placing this analysis at the centre of a century of change, these deeper dynamics are revealed.
For further information on the Century of Saving report, or to arrange an interview, please contact the Media Team.
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